6 ways AR and VR can empower your brand – personal branding blog

Text-based content is no longer enough to make even one strong personally Brand stand out from the crowd. How do you use VR and / or AR to strengthen your brand in today’s crowded environment, or are you interested in them?

These answers are provided by the Young Entrepreneur Council (YEC), an invitation-only organization made up of the most promising young entrepreneurs in the world. YEC has also launched BusinessCollective, a free virtual mentoring program that enables millions of entrepreneurs to start and grow businesses.

1. AR-based data analysis

Call me a Luddite, but I’m still not convinced that VR is the paradigm-shifting technology that people make up. AR, on the other hand, is intuitive and impressive enough to be viable in my eyes. I like the idea of ​​presenting a piece of paper with an AR code that smartphone users can use to create three-dimensional graphics and diagrams. This would definitely make a strong impression. – Bryce Welker, Crush The PM Exam

2. Product demos in real rooms

As a printing company, we would always be interested in using VR to find ways to demonstrate our products. For example, you can look at a general “picture” of a living room that shows what a framed print would look like on the wall. However, it would be fantastic to create a product or proof and show the customer what their exhibition space or retail location would look like with the selected products. – Brandon Stapper, non-stop signs

3. Eye tracking technology

As a marketer, I’m interested in the eye tracking technology that devices like the Oculus and HTC Vive are working on. It will be interesting to see which areas users see the most and where they can strategically place calls to action to convert visitors into customers. – Syed Balkhi, WP beginner

4. Immersive video

Right now we’re seeing a shift from text to video. Therefore, it is only natural that brands that further differentiate themselves see a new step towards 3D video. The videos in VR and AR will be much more immersive which will help create a stronger brand following. – Jared Atchison, WPForms

5. Interview training

I would be interested in a VR solution for those who are interviewing or meeting with executives around the world. Given the functionality of VR, those struggling with making eye contact, answering questions confidently, staying focused, or talking to strangers can practice overcoming these obstacles with a great VR program. – Mike A. Podesto, find my job

6. Entertainment

The first personalities to introduce VR to their brands will connect a lot more with their audience as a good VR experience is very close to a real world experience. I think entertainers will be the first steps in this area personally VR revolution, and I’m really excited about it. – Brian Condenanza, alchemy coin