Call me biased as I own Jordy blue sunglasses, but I’m reaching for the statement sunglasses a lot more than I thought. Simple outfit? Add in a pair of brightly colored sunglasses and it becomes a whole look in an instant. Do not believe me? Just look at Dua Lipa, Kourtney Kardashian or Kaia Gerber – just a few of the faces you will recognize when you put your sunglasses on.
We caught up with Lexxola’s founder, Zane Saleh, to clear up the insane hype he created around the brand, to discuss the economy of dupes that popped up in the wake of Lexxola’s rise, and why they’re from of Generation Z are omnipresent. Oh, and imagine the brand’s newest form, sleek, 90s-inspired Eva.
I would like to start by telling you a little more about your background. Have you ever worked in the accessories sector?
Not really. My background is pretty unconventional in the fashion world. First I studied economics and then got a job in the arts, where I worked for four, four or five years before starting out like Lexxola.